ESRC Festival of Social Science 2008- CRESC Events
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CRESC Events Event 1 - Surveying 2.0 |
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Event 1 - Surveying 2.0 - Digital Technologies, Market Intelligence and Social Media
12 March 2008, 09.30-16.00
Manchester Digital Development Agency, 117-119 Portland Street, Manchester
A one-day forum convened by the ESRC Centre for Research on Socio-cultural Change (CRESC), University of Manchester in collaboration with the Northwest Culture Observatory.
1. Does Web 2.0 promise a new open and collaborative culture of participation?
2. Do the threats of accessible private data online outweigh the opportunities?
3. Will the new culture of online social research diminish the authority of 'official' social science?
This forum will analyse the impact of developments in digital technology on social interaction, cultural engagement and market intelligence- and how they'rechanging the ways we understand and map our social worlds.
It willbring together interested parties from academia, the digital industries and the wider cultural sector to explore the implications of these developments- for researchers, practitioners and policymaker.
The programme includes contributions from:
- Roger Burrows - University of York - on The new cartographies of ‘knowing’ capitalism
- Bill Thompson - digital technology critic - on Online data and commercial research intelligence
- The National Centre for E-Social Science – on Social networking tools for research
- Mike Ryan – Idaho Technology – on Über personalisation and digital dirt
- David Bird - Manchester Metropolitan University – on Facebook and digital marketing
- Steve Coast – Founder of ZXV – on OpenStreetMap
- Martin Cahill - Manchester Business School
- Mike Rowe - 1000 Heads
- Katie Lips - Kisky Netmedia
For more information about resources and the presentations please go to http://www.northwestcultureobservatory.co.uk/
The presentaions are now available from http://www.northwestcultureobservatory.co.uk/event.asp?action=view&id=1831
Programme Information
09.30 - Arrival: registration & refreshments
10.00 - Introduction:
Abigail Gilmore, Director, Northwest Culture Observatory and Andrew Miles, Senior Research Fellow, ESRC Centre for Research on Socio- Cultural Change (CRESC)
10.15 Keynote Presentations:
- Roger Burrows, Professor of Sociology, University of York - new cartographies of knowing capitalism and the changing jurisdictions of empirical sociology
- Bill Thompson, Digital Critic - from surveys to shared understanding
11.30 Refreshment Break
11.45 Think Pieces:
- Steve Coast, Director, ZXV, Founder of OpenStreetMap - OpenStreetMap
- Yuwei Lin, Research Associate, National Centre for E-Social Science (NCESS) - ethnographic studies of virtual environments as media for social research
- Mike Rowe, Managing Director, 1000 Heads - new industry ethics for brand watching and marketing
13.00 Lunch
14.00 Parallel Breakouts:
1. State of 2008: Digital Marketing Intelligence - raises questions about privacy, security and behavioural targeting and look at industry responses
Lead: David Bird, Lecturer in Digital Marketing, MMU Business School
Discussant: Mike Ryan, Director, Idaho Technology & Futurologist
2. New infrastructures for Social Media: developing the culture for Web 2.0 - introduces the idea of an Institute for Social Media, and considers existing models for strategic development and collaboration in the context of the cultural sector
Lead: Martin Cahill, Research Associate, Manchester Business School
Discussant: Katie Lips, Social Media Strategist, Kisky Netmedia
15.00 Refreshment Break
15.15 Plenary/Discussion Panel
16.00 Close
This event is free of charge, but please make sure you register as there are only a limited number of places avialable. Places will be allocated on a first come first served basis. Registration is closed now.
Event 2 - You and Your Lifestyle
10 March 2008, Manchester Museum, 6.30pm - 8.30
Speakers:
Alan Warde (University of Manchester) and David Wright
(The Open University)
12 March 2008, Milton Keynes Art Gallery, 6.30pm - 8.30
Speakers: Tony Bennett and David Wright (The Open University)
It is a truism, beloved of ‘lifestyle’ TV programs, that what we choose defines who we are. How often, though, do we consider how who we are, our age, gender or professional and educational experiences, shapes the things we like and dislike? Britain’s cultural tastes and their impact on society is the focus of a major research project by sociologists from the Open University and Manchester University.
Cultural Capital and Social Exclusion, a project conducted in partnership with The Arts Councils of the UK, the British Film Institute and DCMS, is the first such major exercise to examine cultural interests– including such strands as cuisine, fashion and cinema – and explore the connections between them that shape modern Britain.
“Such connections, in terms of social class, culture, ethnicity, gender and questions of equality – and inequality – have never been examined in this way before,” says project leader Professor Tony Bennett.
1800 adults completed a questionnaire which covered their consumption of mass media, visual and performance arts, music, sport, food and drink and domestic leisure. Forty-four respondents were then interviewed in more detail about their responses.
You can hear the findings, and see how closely your tastes might fit national trends, at this interactive public lecture, held as part of the ESRC’s Festival of Social Science.
You can read more about the project at
www.open.ac.uk/socialsciences/cultural-capital-and-social-exclusion
Admission free. Tea and biscuits will be provided. Please contact k.d.ho@open.ac.uk if you plan to attend.
The Festival of Social Science is run by the Economic and Social Research Council to celebrate some of the country’s leading social science research, giving an exciting opportunity to show everyone what the UK’s social scientists are doing and demonstrating how their work makes a difference to all our lives. A programme of events can be found at: www.esrcfestival.ac.uk